So what do you do? Showcasing personalised statistics of your experience with the app, you immediately can see how much impact they’ve made to your everyday life. The combination of data, visuals, and narrative - data storytelling - will allow businesses to discover more valuable insights than ever before. The common themes between the three examples are: b) You have driven the equivalent of two journeys around the earth, that is X amount of miles. Data Storytelling is an essential skill that everyone needs to know. Learn how to harness the power of a good story to influence prospects, customers, colleagues, team members, sponsors, and funders. In place of sending an email with the invoice top and centre, Slack sends a visual story communicating the key ways its customer has utilised their service. delivers fresh content, a plethora of new examples, and over 100 hands-on exercises. The real danger with data storytelling is using data that is biased – because of faulty algorithms and unconscious built-in preconceptions that perpetuate biases about the world and its people. Author and data storytelling maven Cole Nussbaumer Knaflic guides you along the path to hone core skills and become a well-practiced data communicator. However, he then goes on to say this about data visualizations: "Arranged into a time or conceptual sequence, these visualizations can help reveal findings, trends or underlying patterns." This exciting field has made significant changes to our daily lives in the past couple of decades. Religious texts are the epitome of this; vertically through generations and horizontally among co-habitants, the most powerful stories written in such texts are still impacting the modern world to this day. After adopting Nugit, client satisfaction improved by 27% and their teams recorded a time saving of 76% per campaign. The need for human intervention slows data analytics and communications within organisations. Now, with the so much data available to us, only data storytelling can put a human perspective on the increasingly complex and rapidly changing world of the digital era. Nugit relieves the burden placed on analytics teams so you can scale information requests across thousands of stakeholders, from customers to team members. Most marketing, sales, operations and analytics teams lack the resources and time to respond to all requests for reporting from every level of a company, including external stakeholders such as customers. There are two ways that Nugit’s Data Storytelling Platform enables organisations to become effective storytellers using technology: Utilising AI, Nugit automatically presents you with pre-filled stories based on your connected data sources. Data wrangling and manual reporting is still prevalent. A study conducted by a team at Berkley aimed to prove this, you can see their results here: As we saw above, enterprises have been using data storytelling for years now. The platform brought all of their campaigns and marketing activities into one place, consolidating 10 markets and 11 brands which were previously fragmented. At storytelling with data, we share practical tips and examples on how to effectively communicate with data. But, they do not tell you   why. You craft a story that with this basic pattern: There are hundreds of ways to tell a data story. James Richardson, is research director at Gartner. Nugit’s Data Storytelling Platform is designed for any business, from eEnterprises, through to publishers and start-ups. Dashboards and spreadsheets only tell you what is happening. It is an approach for communicating key insights, tailored to a specific audience, encompassed in a compelling narrative. Evolutionarily, as Humans, we are naturally hard-wired to share stories as a means of sharing information. Nugit’s innovative platform is one solution. Stories are an effective way to convey a message and help people engage with it. That creates emotional engagement. Data storytelling merges three key fields of expertise: Data science:  This field of expertise is the interdisciplinary field of sciences, which extracts knowledge and insight from data, making it readily available.


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